Branding
Rebranding Services
We update your positioning, identity and website together so the new brand launches everywhere at once.
What is included
What you get
Overview
As a rebranding agency, MCDNS helps businesses whose brand no longer matches who they are. Businesses change, and the brand has to keep up.
A rebrand makes sense after a change in what you offer, who you serve or how you want to be seen, or when the current identity simply looks dated. We start by reviewing the existing brand and deciding what to keep, to protect the recognition you have earned.
Then we update the positioning and messaging, design a new or refreshed identity, and roll it out across your website and social media. Because we handle the website too, the new brand launches everywhere at once, with a launch plan for customers and staff.
Related services
Ready to start?
Tell us about your project and we will get back to you.
Process
How we work
01
Discover
Goals, audience and what success looks like.
02
Plan
Scope, timeline and a fixed list of deliverables.
03
Create
Design and build in short rounds with your feedback.
04
Launch
Test, go live and hand over.
05
Grow
Measure results and keep improving.
Tools we use
We build, design and market with
Canva
Adobe Creative Cloud
Figma
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
We also help you integrate with
QuickBooks
Salesforce
and other tools your team already uses.
Frequently asked questions
When should a company rebrand?
Common reasons include a change in what the business offers or who it serves, a merger, a name change, or a look that no longer reflects the quality of the work. If your brand makes it harder to win the customers you want, it is worth reviewing.
Will we lose recognition if we rebrand?
A rebrand is planned to keep recognition where it matters. We review the current brand first and decide what to keep, such as a color or a name, and we plan the launch so existing customers understand the change.
Can you rebrand our website at the same time?
Yes. Updating the identity and the website together means the new brand launches everywhere at once. When the website changes, we also plan redirects so existing links and search visibility carry over.